Exploring Mass Manipulation through language in William Shakespeare’s Julius Caesar and Pakistani Media: A Comparative Analysis

Authors

  • Raees Khan Ph.D. Scholar, Faculty of letters, Department of English Language and Literature, Karabuk University Turkiye
  • Prof. Dr. Abdul Serdar OZTURK Head of the Department, Faculty of Letters, Department of English Language and Literature, Karabuk University Turkiye
  • Ayesha Khan Bs Student, Faculty of Social Sciences and Humanities, Department of English, Hamdard University, Karachi

Abstract

The current study aims to investigate political ideology in William Shakespeare’s play Julius Caesar, and its nexus to Pakistani print, electronic, and social media in terms of creating common people’s perception. The study uses Deconstructionism as a literary concept to analyze primary and secondary data. Jacques Derrida stated in his Deconstructionist theory, that there is no absolute and final meaning of text or sign, the meaning may differ based on context of time.  The study affirms that there is no fixed meaning of the political speeches in Julius Caesar, likewise, Pakistani media’s language has layers of meanings in terms of political thoughts. The study deals with the close reading of the primary text to unhide new meanings. Deconstruction of the text of Julius Caesar, and Pakistani Media’s language are the integral elements of the study. Rhetorical language of the text is examined to find absent meanings

Key Words; Deconstructionism, Rhetorical speech, Political ideology, Pakistani Media.

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Published

2025-08-06